TL;DR: Looker Studio (ex-Data Studio) הוא dashboard tool חינמי של גוגל. Connect ל-GA4, GSC, Ahrefs (paid) לבניית dashboards custom. Perfect ל-client reporting.
Setup
- הירשם: lookerstudio.google.com (חינמי).
- Connect data sources.
- Build report.
- Share with client (via link).
Data sources. חינמיים
- GA4.
- Search Console.
- Google Ads.
- YouTube.
- Sheets (for custom data).
Data sources. paid
- Ahrefs (via Supermetrics).
- Semrush (via Supermetrics).
- Facebook Ads.
- Any API with connector.
Templates חיוניים
SEO Overview Dashboard
- Organic sessions (GA4). month over month.
- Top landing pages (GA4 + GSC merge).
- Top queries (GSC).
- Conversion goals (GA4).
- Position trends (GSC).
Technical SEO Dashboard
- Crawl stats (GSC).
- Coverage issues.
- Core Web Vitals.
- Mobile issues.
Content Performance
- Traffic per URL.
- Engagement time.
- Conversions per page.
- CTR per query.
Widgets חיוניים
- Scorecards (single metric).
- Time series (trends).
- Tables (top lists).
- Bar charts (comparisons).
- Geo maps (country performance).
Client-friendly design
- Company logo.
- Clear sections.
- Commentary boxes.
- Filters for date range.
- One-page exec summary.
Sharing
- Link sharing (viewers).
- Schedule email reports (PDF).
- Embed in other tools.